SEO Optimization

SEO-optimized content ranks higher, drives more traffic, and delivers better ROI. This guide shows you how to configure SuperSense for maximum search engine performance.

Keyword Strategy

Keyword Research

Before adding keywords to SuperSense, research them properly:

Tools to use:

• Google Keyword Planner
• Ahrefs / SEMrush / Moz
• Answer The Public
• Google Trends
• Google Search Console (existing rankings)

Research process:

1. Start with seed topics
2. Expand to related keywords
3. Analyze search volume
4. Assess competition
5. Consider user intent
6. Prioritize and organize

Keyword Types

Target different keyword types strategically:

Long-Tail Focus

Long-tail keywords work best with AI content:

✓ "how to remove coffee stains from white shirts"
✓ "best budget espresso machine under $200"
✓ "beginner guide to pour over coffee brewing"

✗ "coffee"
✗ "espresso machine"
✗ "brewing"

Why long-tail works:

• Clearer intent for AI generation
• Lower competition
• Higher conversion rates
• More specific content

On-Page Optimization

Title Tags

Configure templates for SEO-friendly titles:

## {{ai_title}}

Title best practices:

• Include primary keyword
• Keep under 60 characters
• Make compelling for clicks
• Avoid keyword stuffing

Example template additions:

title_template: "{{keyword}} | Ultimate Guide {{year}}"

Meta Descriptions

While not directly ranking factors, meta descriptions affect CTR:

// In template
meta_description: "[Discover|Learn|Find out] everything about {{keyword}}. [Expert tips|Complete guide|In-depth analysis] for {{year}}."

Heading Structure

Structure content with proper heading hierarchy:

# H1: Primary Keyword (One per page)

## H2: Major Sections (3-6 per article)
Keywords and variations

### H3: Subsections
Supporting details

#### H4: Specific Points
Minor details

Template example:

# {{ai_title}}

## Introduction to {{keyword}}
{{ai_content}}

## Benefits of {{keyword}}
{{ai_content}}

## How to [Choose|Use|Implement] {{keyword}}
{{ai_content}}

## Frequently Asked Questions
{{ai_content}}

## Conclusion
{{ai_content}}

Keyword Placement

Strategic keyword placement without stuffing:

Technical SEO

URL Structure

Configure clean, SEO-friendly URLs:

✓ yoursite.com/how-to-brew-perfect-coffee
✗ yoursite.com/?p=12345
✗ yoursite.com/2024/01/15/how-to-brew-perfect-coffee-ultimate-guide-tips-tricks

WordPress settings:

1. Go to Settings → Permalinks
2. Select "Post name"
3. Save changes

Internal Linking

Build a strong internal link structure:

In templates:

## Related Topics

For more information, check out our guides on:
- [Related Topic 1](/related-topic-1)
- [Related Topic 2](/related-topic-2)

Manual additions:

• Add contextual links during review
• Link to pillar content
• Use descriptive anchor text
• Avoid over-linking (3-5 per post)

Schema Markup

Enhance search results with structured data:

Article schema:

{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "{{ai_title}}",
  "author": {
    "@type": "Person",
    "name": "{{post.author_name}}"
  },
  "datePublished": "{{post.date}}",
  "image": "{{post.image_url}}"
}

Many WordPress SEO plugins add this automatically.

Page Speed

Fast-loading pages rank better:

Content Quality Signals

E-E-A-T Considerations

Search engines value Experience, Expertise, Authoritativeness, Trustworthiness:

Improve E-E-A-T:

• Use real author profiles
• Add author bios
• Include credentials where relevant
• Link to authoritative sources
• Display trust signals

Template additions:

---
*About the Author: {{post.author_name}} has been writing about {{topic}} for X years...*

*Sources: [Source 1], [Source 2], [Source 3]*

Content Depth

Comprehensive content ranks better:

Freshness

Keep content current:

• Date references: Use {{year}} variable
• Regular updates: Review high-traffic posts quarterly
• News sections: Higher posting frequency
• Evergreen content: Update annually

Image SEO

Alt Text

Configure descriptive alt text:

alt_text_template: "{{keyword}} - [Detailed|Comprehensive|Visual] [guide|illustration|example]"

Best practices:

• Describe the image
• Include keyword naturally
• Keep under 125 characters
• Don't start with "Image of..."

File Names

Image file naming (if configurable):

✓ best-coffee-makers-2024.jpg
✗ IMG_12345.jpg
✗ best-coffee-makers-ultimate-guide-top-picks.jpg

Image Captions

SEO-friendly caption template:

{{keyword}} | [Expert recommendations|Top picks|Complete guide] for {{year}}

Avoiding SEO Pitfalls

Thin Content

Problem: Short, low-value posts

Solution:

• Set minimum word count (800+)
• Use comprehensive templates
• Add valuable sections (FAQs, tips, examples)

Duplicate Content

Problem: Similar content across posts

Solution:

• Use unique keywords
• Implement spintax for variation
• Check before publishing

Keyword Cannibalization

Problem: Multiple posts targeting same keyword

Solution:

• One primary keyword per post
• Track keywords in spreadsheet
• Consolidate competing posts

Over-Optimization

Problem: Unnatural keyword density

Solution:

• Natural language keywords
• Semantic variations
• Focus on readability

Monitoring SEO Performance

Search Console

Track in Google Search Console:

• Indexed pages
• Search queries
• Click-through rates
• Coverage issues

Key Metrics

Content Audit

Regular content audits:

1. Export all posts
2. Add traffic data
3. Identify underperformers
4. Update, consolidate, or remove
5. Track improvements

SEO Checklist

Before publishing automated content:

• Keyword researched and validated
• Title includes primary keyword
• Meta description set
• Proper heading structure
• Images optimized with alt text
• Internal links included
• URL is clean and descriptive
• Content length adequate (800+ words)
• No duplicate content issues
• Mobile-friendly formatting